Courses Taught
Woodbury University
Graduate
Professor: Marketing Concepts & Strategies, WMBA 506 (in-person) – 2015
This course equips students with the relevant knowledge, perspectives and practical skills required to develop marketing strategies that leverage the opportunities in today’s global, digital marketplace.
Undergraduate
Professor: Principles of Marketing, MRKT 301 (in-person) – 2015
An introduction to the fundamentals of marketing. The foundations of marketing are explored including its primary users, its role in the organization, objectives and tools.
Professor: Marketing Research and Analysis, MRKT 455 (in-person) – 2015
This course focuses on research as an aid to decision-making. Students focus on planning the research approach, developing and testing various methods for gathering data, processing and interpreting data, and learn to make appropriate recommendations for marketing action.
University of Arizona
Undergraduate
Instructor: Introduction to Statistics, FCSC 201 (online) – 2015
An introduction to behavioral data analysis using the basic statistical tools and ideas common to family and consumer sciences.
Instructor:
Introduction to Retailing, RCSC 214 – 2014 (in-person)
This course is designed to give a panoramic view of the many facets of the retailing industry through an exploration of all aspects of the retail planning and management model, strategic planning and consumer behavior.
Instructor:
Fashion, Consumers and the Economy, RCSC 204 (online – 4 sessions) – 2014
This course examines the nature of fashion theories, the life-cycle, social and cultural processes and evolution of fashion, and the role of fashion in the global economy in general and in the fashion business industry in particular.
Instructor:
Money, Consumers and the Family, RCSC 150B2 (online – 5 sessions) – 2011 – 2014
The aim of the course is to provide sufficient information to make judgments about individual consumption patterns and long-term financial health.
Teaching Assistant:
Leadership, Ethics and Management Practices, RCSC 384 – 2011 – 2014
Theories and applications of leadership and communication applied to managerial decision-making, planning and control in the workplace.
Teaching Assistant:
Retail Financial Services, RCSC 476 – 2011
This course provides an introduction to the retail financial services industry. The focus will be on regulatory constraints, reputation risk, and ethical challenges that profoundly affect marketing in the financial services industry.
Teaching Assistant:
Retail Business Analysis & Decision Making, RCSC 216 – 2010
The core focus of the course is to understand and analyze the relationship between a company’s business model and its strategic performance using basic financial performance analysis, pro forma financial projections, business model simulation, and sensitivity analysis.
Tony Stovall 